Davis, California is known as the bicycle capital of the U.S. Working under an Engagement and Marketing Specialist at UC Davis, I created informational content for the Davis community.
✒️ Copywriting
🧑💻️ Graphic Design
🎥 IG Reels
👥 Face-to-face Marketing
Social Media
Created information graphics for Instagram
Designed graphics aligned with UC Davis branding guidelines
Wrote engaging copy in posts and captions
DavisFest
Designed A-Frames to advertise two bike programs at UC Davis and to share bike safety advice
Performed F2F marketing to increase our Instagram follower count
Edited and created an Instagram Reel to recap the UC Davis Department of Transportation's events at DavisFest